Harrods Magazine, May 2008 THE BEAUTY ISSUE: You don't need Botox. Now there are several skincare products that work even better - "M LAB's anti-aging treatment cream and anti-aging treatment serum are two of the most effective anti-ageing creams that have ever been developed for the cosmetics industry." New York Post, May 2008 Turning Over a New Face: "M Lab's creams contain 45 to 74 percent active anti-aging ingredients - and each product comes with a detailed list of ingredients that describes each ingredients function." 10, Summer 2008 "You heard it here: this is one of the best moisturizers on the planet!" Image, April 2008 Voted BEST ALL-ROUNDER, M LAB anti aging treatment cream. The battle against lines and wrinkles has kicked up a notch. Vanity Fair, October 2007 M LAB anti-aging treatment cream is formulated with an unprecedented 68% clinically active ingredients - a matrix of peptides, antioxidants and hydration factors that provide skin firming, retain softness and dermal elasticity, and reduce the appearance of fine lines and wrinkles. Glamour, January 2008 On a recent Glamour cover shoot with Kylie Minogue our associate editor James Williams was singing the praises of M LAB Zest, May 2007 “This antioxidant-rich anti-ageing cream from the Milbar Laboratories in New York has created the biggest buzz since Crème De La Mer." ES, March 2008 Actor Toby Stephens chooses M LAB anti - aging day treatment SPF 15 to protect his skin from damaging UV radiation. Evening Standard, June 2007 Anti Aging Day Treatment “This product is the Rolls-Royce of skincare. It protects the face against sun damage and contains anti oxidants and peptides while remaining light and non-greasy on skin.” Hello, July 2007 POWERFUL POTIONS - "Opt for a serum packed with serious anti-ageing ingredients. The most recent, M Lab, boasts a staggering 74 percent of active ingredients." Image, April 2007 “The current obsession of UK beauty editors is made by Milbar Laboratories- the boffins behind the anti-ageing ranges of over a thousand dermatologists, plastic surgeons and luxury skincare companies. With an unheard of 68 per cent of active ingredients, the best of everything." Hello.com, June 2007 New Luxury Super Cream Launches The last time Harrods brought in a new brand to its beauty hall that wasn’t already established, the brand was Crème de la Mer – and we all know the phenomenon that became. Now the world-famous store has staked its reputation once more on MLab, an anti-ageing treatment cream that’s formulated with 68 per cent active ingredients. The cream comes from Milbar Laboratories, which has been formulating skincare for dermatologists and plastic surgeons for 25 years. The scientists at Milbar were challenged to “create, without limitation, the most efficacious and luxurious anti-ageing formulations in the world”. Tatler Beauty and Cosmetics Guide, May 2007 “It was created by Scientists who were given an uncapped budget and has a list of active ingredients that’s as long as the Birkin bag’s waiting list.” Sunday Herald Magazine, July 2007 Fountains of Youthfulness These skincare products should be on your radar, advises Eva Arrighi “M Lab Anti Ageing Treatment Cream and Anti Ageing Day Treatment SPF 15 are key products in the newest cosmeceutical range creating a buzz that’s exclusively available at Harrods; don’t panic – they do mail order. The brand’s meteoric success is wholly due to the unusually high levels of clinically active ingredients they contain (a whopping 65% - more than you usually get even in the prestige products ranges), but the downside is the price. If you’re a regular Crème, Murad, Revive or La Priarie customer used to digging deep this is the new range to look into. Esquire, May 2007 “This powerful product comes at a price, but if your lifestyle is leaving its mark on your face you won’t find a more potent over-the-counter solution.” Marie Claire, July 2007 Beauty Editor’s Choice Caroline Brien puts the latest launches through their paces and picks out the ones worth opening your wallet for M Lab Anti Ageing Treatment Cream “Created by a world-renowned laboratory, this cream contains 68 per cent of science’s most effective active anti ageing ingredients.” Eve, June 2007 Farewell Frown Lines “All hail M Lab Anti Aging Treatment Cream. Containing the most clinically active ingredients allowed in a non-prescription skin product, this moisturizer means serious business.” The Resident, April 2007 Cream of the Crop “There’s a new face cream said to rival Crème de la Mer. Exclusive to Harrods, the only problem is becoming addicted to something this expensive. The creators Milbar Laboratories, global leaders in the science of cosmeceutical development, challenged their scientists to create without limitation, the most luxurious anti-aging formulations in the world. Beautiful soft skin and not a line in sight.” Easy Living, July 2007 Cult Cream “This rather pricey luxurious dream face cream contains 48 ingredients, and seems to miraculously smoothe and plump skin after a few days.”